Home » News Room » UKMN puts Motorola AJAR in the picture

London, UK (Feb 01, 2007) - After an intensive design process, UKMN has launched a new digital brand presence for the Motorola AJAR product range ahead of 3GSM. Among new projects aimed at extending the brand to new audiences are the creation of a vibrant new micro-site and an interactive video display for the mobile conference in Barcelona.

Following its acquisition of the AJAR product range last year, Motorola commissioned UKMN to produce a series of brand communications that would promote the single applications framework while differentiating it from the rest of the Motorola product portfolio.

The latest micro-site (ajar.motorola.com) was developed by UKMN to demonstrate the product's capabilities for four separate potential user groups. Launched today, the site has gone live in time for the 3GSM World Congress 2007, where the product will be presented to key players in the mobile industry.

In support of this online presence, a fully interactive digital animation will go on show at 3GSM, designed to increase awareness of AJAR amongst its target audience. The dynamic presentation produced by UKMN incorporates animated graphics and touch screen technology to showcase the AJAR product and engage each viewer individually.

This latest project for TTPCom by UKMN is a continuation of a working relationship that has become well established in the past year. The company previously turned to UKMN after their acquisition by Motorola for help with the implementation of Motorola's corporate identity across TTPCom.

Motorola is known around the world for innovation and leadership in wireless and broadband communications. Inspired by its vision of Seamless Mobility, Motorola is committed to helping you get and stay connected simply and seamlessly to the people, information and entertainment that you want and need. For more information, please visit www.motorola.com.

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motorola.com/ajar